Cherukuri Ramoji Rao, an iconic figure in Indian media and business, stands as a testament to visionary leadership and entrepreneurial spirit. As the founder, editor-in-chief, and publisher of the influential Telugu daily Eenadu, and the driving force behind the expansive Margadarshi Group of Companies, Rao’s impact is profound. His ventures span across various industries, including Margadarshi Chitfund, Priya Foods, and Kalanjali, culminating in the creation of the world’s largest film studio complex, Ramoji Film City. In 2016, his contributions were recognized with the Padma Vibhushan, India’s second-highest civilian award.
Roots of a Visionary
Ramoji Rao’s journey began on November 16, 1936, in Pedaparupudi, Krishna district. Born into a modest farmer’s family, his early life was marked by the simplicity and piety of his Sri Vaishnava upbringing. His mother, Venkatasubbamma, and father, Venkata Subbarao, instilled in him values of devotion and diligence. His grandfather, Ramayya, originally from Perishepalli village, relocated to Pedaparupudi, where Ramoji Rao was born shortly after Ramayya’s death. In honor of his grandfather, he was named Ramaiah, though he later adopted the name Ramoji Rao in school.
Formative Years and Education
Growing up, Ramoji Rao was deeply influenced by his mother’s religious practices, which shaped his disciplined and principled nature. Despite the challenges of a rural upbringing, he excelled academically. In 1947, he enrolled in Purapalakonnatha School in Gudiwada and later completed his intermediate and B.Sc. studies at Gudivada College.
A Partnership in Life and Business
On August 19, 1961, Ramoji Rao married Ramadevi, who shared his drive and vision. Her original name, Ramanamma, was changed to Ramadevi to reflect a new chapter in her life. This partnership extended beyond personal life into business, with her family playing crucial roles in Ramoji Rao’s ventures. Her brother, Tatineni Venkata Krishna Rao, joined as a director in Margadarshi Chit Funds, while another relative, Musunuru Apparao, contributed significantly as the former Managing Director of Dolphin Hotels.
Building an Empire
Ramoji Rao’s entrepreneurial journey is nothing short of remarkable. Starting with Eenadu, he transformed it into a leading newspaper, establishing a media empire that set new standards in journalism. His foresight led to the creation of Ramoji Film City, a sprawling 1,666-acre complex that has become a global destination for filmmakers and tourists alike.
Beyond media, Ramoji Rao diversified his interests, building a conglomerate that touched various facets of everyday life in India. From financial services with Margadarshi Chitfund to the culinary delights of Priya Foods and the cultural treasures of Kalanjali, his ventures have made a significant impact.
A Lasting Legacy
Ramoji Rao’s story is one of relentless pursuit of excellence and innovation. His contributions have not only shaped the media landscape but also fostered cultural preservation and economic growth. His legacy is marked by his ability to envision the future and create institutions that stand the test of time.
As we honor Ramoji Rao, we celebrate more than just a media mogul; we celebrate a visionary whose life’s work continues to inspire and influence. His journey from a small village to the pinnacle of success illustrates the power of determination and foresight. Ramoji Rao’s legacy is a beacon of inspiration, reminding us that with dedication and vision, one can leave an indelible mark on the world.